Better Law Firm Marketing

Find your competitive advantages.

Competitive advantages are important things that you do better than your competitors. Combine a few and you’ll have a marketing machine that leaves your competition scratching their heads.

Conversion Rate Advantages

Lower Your Cost / Client

Increase the % of visitors who become clients by looking sharper than your competition, and offering visitors a site that loads quickly, gives them the information they need, and makes it easy to get in contact.

SEO Advantages

Higher Rank, More Clients

Great Search Engine Optimization (SEO) makes your site rank higher on search engines like Google & Bing than your competition. This attracts more visitors and makes your firm look more prominent.

Design Advantages

Better First Impressions

Exceptional websites convey qualities like trustworthiness, competence, and whatever else you design them to convey. Websites that are fast, secure, and well designed produce more clients.

PPC Advantages

More Conversions

A Pay-Per-Click (PPC) campaign that is properly targeted gives you a much lower cost per conversion. That can make your ad spend more profitable than your competition so that you can squeeze them out of auction-based ads. This further decreases your PPC costs while extending your reach.

Intelligence Advantages

Client Insights

Competitive intelligence can be used to understand your clients more deeply and accurately. Understanding price sensitivity, changing requirements, and other features about your customers gives you an edge over the competition.

Security Advantages

Website Security

Ensuring that your website isn’t hacked, taken offline, or injected with malware is critical. Cybercriminals strike websites with alarming regularity. Ensuring you are not affected when your competitors are puts you at an advantage.

The Iris (Meritorious) team has been absolutely fantastic to work with. We are in the process of building our third site with them, and have also engaged them to manage our SEO. Iris (Meritorious) is market savvy and has a keen eye for design. I would recommend them without hesitation (and have!) .

Tim Summers

Tim Summers
Partner at Crease Harman LLP

Great websites. Better results.

We build websites that change businesses. Here are some results we achieved for David Aujla of BCImmigration.com.

1,327

additional leads/year via forms alone.

4,851

more users in the first year of SEO campaign.

15.8%

improvement in bounce rate.

Data used with permission.

I’ve worked with Spencer at Iris Business Intelligence (Meritorious) several times, and will certainly refer him to my clients again. Every time he’s been super responsive and completed the project quickly. He makes my job easier.

Bonnie Ayers Namkung

Bonnie Namkung
Marketing Copywriter

Recent Website Designs

Take a peek at a few of our clients’ recently launched sites!

Website Design, SEO, CRO, Webmaster Services, Whiteboard Animation

David Aujla

Website Design, SEO, CRO, Webmaster Services

Crease Harman LLP

…During the revamping process, Spencer was always timely, had an unparalleled ability to capture exactly what I wanted and he did it with a remarkable, refreshing can-do attitude resulting in exemplary service. If you are considering a new website or updating your present site, look no further than Meritorious and Spencer…

David Aujla

David Aujla
Immigration Lawyer

You’ll enjoy working with us.